[Strategy Guide] 10 Tips for Capturing Reseller Loyalty

Build Program Awareness so Your Incentives Actually Get to the Reps

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According to one of our surveys of channel marketers, only 52 percent of vendors are paying incentives directly to their partner sales reps. Instead, the incentives are directed to company headquarters, and they’re doled out—or not—to the sales team however they see fit. So half the vendors have no connection to the people the most need to reach: the people doing the actual selling.

That’s a gap that needs closing, and this guide can help you close it. 

Free download

Download our guide 10 Tips for Capturing Reseller Loyalty, to learn how to get sales reps more personally involved in selling your products.


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How can we help you with your corporate incentive programs? Call us at 866.219.7533 or click on the button to the right.

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